Guaranteed SEO Services

Guaranteed SEO

You aren’t supposed to trust a SEO firm that guarantees SEO results, right? Wrong. This notion started when Google stated that no firm could guarantee a specific placement for any one keyword, as that would imply a special relationship with Google (which no SEO firm has).

Unfortunately, the SEO industry has used this as an excuse to shy away from any accountability. We believe that it is possible to guarantee results—and we do it every day here at Fast Forward Marketing.

With a guaranteed SEO firm, you can be sure that you will receive numerous page one rankings for relevant keywords related to your business. In fact, you will see them come in month after month! We are so confident in our work that we guarantee these results.

Guaranteed SEO is what the market has been waiting for: an affordable program that will bring you multiple page one rankings on a consistent basis. Fast Forward Marketing is the clear choice for a small business that wants to aggressively market the business through search traffic.

How Fast Forward Marketing Guaranteed SEO Works

Before you engage with Fast Forward marketing in a SEO program, we will agree upon a guaranteed number of page one listings for your website. We guarantee that you will achieve at least as many page one Google rankings for keywords that we agree are believed to drive relevant, income-generating traffic to your website. If we do not reach this milestone by the sixth month of our relationship.

There is some fine print, mostly ensuring that the rules are fair for both sides, but that’s the guarantee in a nutshell.

Call us today to get started or fill out this form!

Expert SEO

Fast Forward Marketing services that boost exposure and online sales!

You’ve worked hard to build a successful Johannesburg business. Perhaps you’ve even invested money into designing a beautiful website and have devoted plenty of time toward making your presence known on social media. So why aren’t you getting results? Simple. Because without the expert SEO strategy in place, your customers can’t find you. The fact is, 85% of all consumers use search engines to find businesses. That means if your site isn’t showing up high enough in the search results, you are losing business, plain and simple. We know exactly what it takes to get your business the exposure it needs online. Are you doing everything possible to optimise your site for search engines? Our website audit tool will tell you what you’re doing right and what you should do to improve.

There are many Johannesburg SEO agencies out there – why choose us?

Looking for an expert SEO Company in Johannesburg? Well, you’ve hit the jackpot. At our SEO Company Johannesburg, digital marketing is high on the priority list. Our professional team is forever looking for ways to increase our clients’ brand visibility in the capital. Digital marketing is an investment, and we focus on returns. We have extended our SEO services to include social media marketing, SEO copywriting and website design. Unlike our competitors, we don’t focus on the same strategies for all clients. We develop unique strategies that work for your business and place you ahead in the Google rankings.

You’ve found us – now let us help you get found!

Our SEO services are designed to get you noticed where it matters most – in Johannesburg and surrounding locations. We undertake extensive research into your industry to create a tailored SEO strategy. We are one of the most dominant SEO companies in Johannesburg– Google us, you’ll find us on the first page. In the capital, you are confronted with high-priced SEO services. We like to be the exception in this case. Our affordable SEO services won’t put you out of business, quite the opposite – our clients enjoy a return on investment. We are a reliable SEO company based in Johannesburg who has helped several clients achieve more than what they were looking for online. If you are looking for an SEO agency in Johannesburg that will stop at nothing to get results for your business, contact us today. Speak to one of our friendly members of staff.

E-commerce SEO

First, what is SEO and why does it matter in ecommerce?

Search engine optimization (SEO) is the process of generating more organic (i.e. free, natural) traffic from sites like Google, Bing and Yahoo. When you search for something on Google, for example, you are taken to the search engine results page (SERP) Ecommerce SEO is all about ensuring your product pages appear among those ten organic search results. Of course, there are many more pages to explore. But the higher the page number you rank on, the lower the traffic you’ll generate. A few years ago, a study found that only 4.8% of searchers make it to the second page of search results. Page 3? Only 1.1%. I suppose that’s why they say the best place to hide a dead body is on page two of Google. Your rank on the first page matters as well. The same study found that the top result grabs 32.5% of traffic on average. The second result grabs only 17.6%. By result six? You’re looking at less than 5% of traffic on average. The name of the game, then, is to rank as high on the first page of Google, Bing, Yahoo, etc. as you can for search terms that your potential customers might be using.

Some Tips

Site Structure for Ecommerce

How the pages on your site are organized and structured affects your search engine rankings. Basically, you want to make it easy for actual visitors and search engines to find stuff in your store. Easier said than done. As you add and remove products and categories, site structure gets complicated quickly. If you can get this right from the beginning, you’ll save yourself a ton of time down the road.

So:

1. Make sure your site structure is simple, but easy to scale as your store grows.
2. Every page of your site is as few clicks from your homepage as possible.

Simplicity is underrated. You don’t want to have visitors relying on the back button to get around your site, running in circles trying to find what they’re looking for. You also don’t want to have to reorganize and rearrange your site structure every time you add a new product category, for example. Most of your link authority is on your homepage, right? So, it makes sense that the more clicks away from your homepage a product page gets, the less authority it has.

Best SEO Service

WHY YOU NEED SEO

More and more people are using search engines like Google to find the products and services they want to buy – you’re probably looking for the best SEO service in Johannesburg, and searched for Johannesburg SEO services, or something similar, to get to this webpage. So if you’re selling products and services online, it’s important that your website appears as high up the search results as possible.

Did you know, for example:

Whatever your business and your presence on the Internet, and no matter whether you’re selling on a local, national, or even global level, if you want it to succeed, Search Engine Optimisation needs to be as important a part of your marketing efforts as everything else you do. As SEO specialists, Fast Forward Marketing, we understand that getting SEO right can be hard, with the major search engines moving the goalposts all the time – and if you get it wrong, you could end up doing more harm than good. This is where we can help, by offering the kind of SEO services Johannesburg businesses are looking for.

WHAT WE DO

Solving the Puzzle

It’s well-documented that Google uses around 200 different factors when assessing where your website should rank for a search. So, it’s no surprise that most business owners see SEO as a puzzle that’s too difficult to get to grips with. There can be a variety of things you need to consider, sure you have the best chance of ranking for the search terms your customers are using. As a Johannesburg SEO expert we understand this challenge, and we can help.

Putting You on The Map

We realise that each customer is different, which is why we tailor our optimisation to suit your website and your specific requirements. Want more local customers? We can help with your Google+ listing and local citations. Need to rank for national or International search terms? We can develop your link profile and site authority to help you rank in your own country or across the globe. We strive to be an SEO agency Johannesburg client can trust to deliver results.

SEO Services That Work

By working with clients to understand what they want to achieve and developing the most appropriate optimisation plan to get them there, we’re an SEO services company Johannesburg business can rely on. Whether you’re simply looking to improve your search engine presence for clients in and around the capital, or you have a national, or even International customer base, as a specialist Fast Forward Marketing we’ll construct a project plan that will get you the rankings and traffic you need.

White Hat SEO

What Is White Hat SEO?

The term “white hat SEO” refers to SEO tactics that are in line with the terms and conditions of the major search engines, including Google. White hat SEO is the opposite of Black Hat SEO. Generally, white hat SEO refers to any practice that improves your search rankings on a search engine results page (SERP) while maintaining the integrity of your website and staying within the search engines’ terms of service. These tactics stay within the bounds as defined by Google.

Examples of white hat SEO include:

• Offering quality content and services
• Fast site loading times and mobile-friendliness
• Using descriptive, keyword-rich meta tags
• Making your site easy to navigate

Examples of black hat SEO, by contrast, include purchasing links or using deceptive cloaking techniques. Any tactics that are considered deceitful or harmful for consumers would qualify as black hat. Black hat tactics are extremely risky and, as Google’s algorithms evolve, less and less likely to work.

Why Are White Hat SEO Techniques Important?

Failure to engage only in White Hat SEO practices can get your site banned from Google and other search engines. As the number one search engine, Google is visited by billions of people per day, and each visit presents the potential for your site to be discovered by a new user.

Google is an undeniably powerful source of traffic to your website and being banned can result in a drastic drop in website traffic and even business. Consider all the work that goes into your website and then think about what it would be like to be banned from the internet’s most commonly used search engine. What’s worse, once you’re banned from Google, there is no guarantee that they will ever re-list you. A lifetime ban from Google would have tremendous consequences. Why risk it? Check out a complete description of Google-approved SEO techniques at Webmaster Guidelines. Google’s Webmaster resources are the go-to place to learn Google white hat SEO practices.

Should You Implement White Hat SEO Methods?

Definitely! Implementing White Hat SEO practices is the best way to create an ethical, sustainably successful website and business.

Here are some of the steps you should follow to make sure your SEO methods are strictly white hat:

• Offer Quality Content and Services

Create high-quality content that meets your visitors’ needs and helps solve their problems. Use SEO keyword research tools to discover the most relevant keywords that your site content should be optimized for.

Then focus on using those keywords in great content, such as how-to articles and videos, that match the intent of the keyword and your end user.

• Use Descriptive, Keyword-Rich Meta Tags

Follow best practices when creating meta descriptions for each page on your website to help search engines and users discover your content.

• Make Your Site Easy to Navigate

Be mindful when organizing your site’s Information Architecture. Sites that are easy for users to get around tend to perform better in organic search results too.

Web Optimization

Search engine optimization (SEO), or web optimization, is the process of making changes to your website so that it will appear higher in search engine results pages (SERPS). Based on a number of factors, search engines evaluate your website’s relevance and readability before assigning it a position or ranking on the search engine results page. The more relevance the search engines determine your website has for a given search, the higher the website will rank. When you consider that more than 60% of Internet users will not look beyond the first page of search results, it’s important to use search engine optimization to push your ranking as high as possible. SEO services for website optimization address a variety of factors, including: keyword selection, adding and refreshing content, creating search-engine friendly design, building links, and resolving technical issues that may drive search engines away.

How Can Website Optimization Help My Online Business?

When your website isn’t found by search engines, business is lost. Professional SEO services can help you increase your site’s relevance and, in turn, move it higher in the rankings – putting your products and services closer to potential customers. With its ability to generate more quality traffic to your website at a relatively low cost, search engine optimization is an essential part of your online marketing strategy.

Search engine visibility can also be achieved through using automated search engine submission tools, which can regularly submit your website address to national and local search engines and directories. Using these tools in conjunction with website optimization can dramatically impact the amount of traffic to your site.

How Can Network Solutions Help Me with SEO Services?

The professional SEO services that fast forward marketing offers will help search engines find your website and rank it high in the search results, where potential customers are more likely to find you. We know that website optimization needs vary between businesses, and that’s why we offer different search engine optimization packages that can help you be found in major search engines.

SEO Search Engine Optimization

SEO – The Foundation of Your Ranking Success

The importance of getting your business or brand seen online has never been more important, and with 95% of searchers never leaving page one, you need to be in the top 10 Google search results to attract potential customers. Our Search Engine Optimization (SEO) service is delivered by a professional in-house team who knows everything there is to know about search engines and important ranking factors such as website structure, link-building, keyword-rich copywriting and the often-overlooked technical areas that also have a huge impact on the success of your search engine ranking positions.

Search Engine Strategies Tailored for You

Fast Forward Marketing, based in Johannesburg, has many years of experience delivering digital marketing services, including the running of successful SEO campaigns for companies across a broad range of industry sectors.

We will develop and manage your Search Engine Optimisation strategy to drive more traffic to your website. By listening to your objectives we will produce, implement, monitor and revise your tailored Search Engine Optimisation campaign so that it delivers excellent results for your business on a long-term basis.

Ethical and Progressive SEO Agency

Our SEO methods and approach are ethical, we only use techniques that Google approve of (Google best practice guidelines), which gives our clients the peace of mind that there will be no penalties or issues down the line.  We also stay abreast of everything new in the SEO world, so that your campaign will always respond well to the algorithms that Google and other search engines regularly introduce. Our experience tells us that this is the best SEO service approach.

SEO Link Building

We deliver SEO link building which creates authority for a brand; increasing its Google positioning whilst often driving referral traffic within its own right. We have committed considerable time and resources into opening channels to some of the most influential platforms across the digital sphere. These quality endorsements have enabled our clients to perform extraordinarily well for some of the most competitive short tail keyword strings in the search landscape, as well, of course, for a multitude of long tail keyword phrases too.

What is link building?

A link is a quality endorsement from one brand to another. High quality websites that rely on their reputation to drive revenue will only link to other high-quality sites. Were the Huffington Post to link to a low-quality site (and should its users follow this link), it would provide a bad user experience, and thus harm the Huffington Post’s brand. Google understands this, and so assumes that good websites will perform quality control on their outgoing links, ensuring that the linked to sites are of a sufficiently high standard.

Why your site needs link building

A strong backlink from a high-quality website is proof that your site has passed the linking site’s quality control tests. Therefore, when a high-quality website links to your website, your site’s ability to perform well in Google will be enhanced.

How we do it

We promise to deliver only the highest quality backlinks: Links that will help your brand stay competitive in even the toughest of Google’s search landscapes, whilst often providing traffic through great online PR exposure at the same time. We utilise several strategies to this end.

SEO for Beginners

What is Search Engine Optimization (SEO)?

SEO is a marketing discipline focused on growing visibility in organic (non-paid) search engine results. SEO encompasses both the technical and creative elements required to improve rankings, drive traffic, and increase awareness in search engines. There are many aspects to SEO, from the words on your page to the way other sites link to you on the web. Sometimes SEO is simply a matter of making sure your site is structured in a way that search engines understand. SEO isn’t just about building search engine-friendly websites. It’s about making your site better for people too. At Fast Forward Marketing we believe these principles go together. This guide is designed to describe all areas of SEO—from finding the terms and phrases (keywords) that generate traffic to your website, to making your site friendly to search engines, to building links and marketing the unique value of your site. If you are confused about this stuff, you are not alone, and we’re here to help.

Why does my website need SEO?

The majority of web traffic is driven by the major commercial search engines, Google, Bing, and Yahoo! Although social media and other types of traffic can generate visits to your website, search engines are the primary method of navigation for most Internet users. This is true whether your site provides content, services, products, information, or just about anything else. Search engines are unique in that they provide targeted traffic—people looking for what you offer. Search engines are the roadways that make this happen. If search engines cannot find your site, or add your content to their databases, you miss out on incredible opportunities to drive traffic to your site. Search queries—the words that users type into the search box—carry extraordinary value. Experience has shown that search engine traffic can make (or break) an organization’s success. Targeted traffic to a website can provide publicity, revenue, and exposure like no other channel of marketing. Investing in SEO can have an exceptional rate of return compared to other types of marketing and promotion.

Why can’t the search engines figure out my site without SEO?

Search engines are smart, but they still need help. The major engines are always working to improve their technology to crawl the web more deeply and return better results to users. However, there is a limit to how search engines can operate. Whereas the right SEO can net you thousands of visitors and increased attention, the wrong moves can hide or bury your site deep in the search results where visibility is minimal. In addition to making content available to search engines, SEO also helps boost rankings so that content will be placed where searchers will more readily find it. The Internet is becoming increasingly competitive, and those companies who perform SEO will have a decided advantage in visitors and customers.

Can I do SEO for myself?

The world of SEO is complex, but most people can easily understand the basics. Even a small amount of knowledge can make a big difference. Free SEO education is widely available on the web, including in guides like this. Combine this with a little practice and you are well on your way to becoming a guru. Depending on your time commitment, your willingness to learn, and the complexity of your website(s), you may decide you need an expert to handle things for you. Firms that practice SEO can vary; some have a highly specialized focus, while others take a broader and more general approach.

Search Engine Marketing (SEM)

Tired of waiting for your SEO efforts to pay off? It might be time consider search engine marketing.

It can be impossibly frustrating to put a ton of time and money into building your brand and its site, only to realize that you aren’t even ranking on the first page yet…or the first three pages, for that matter. Unfortunately, while time, great technical knowledge, and some in-depth keyword research will eventually allow you to climb through the search engine results pages (SERPs), good search engine optimization (SEO) takes time. The good news is, search engine marketing (SEM) search engine marketing can help you skip a few steps and a lot of time. In this post, we’re going to take a close look at search engine marketing, how it’s different from SEO, and how to get started.

Search Engine Marketing vs SEO  

SEO and SEM: what’s the difference?

Until relatively recently, search engine optimization used to fall under the umbrella term “search engine marketing,” but both have become so complex that SEM and SEO now exist as two separate (but closely related) entities. Search engine optimization is focused on improving your site to increase your organic search engine rankings. SEO primarily revolves around placing keywords strategically throughout the site, link building, establishing site authority and using meta data that’s crawlable by Google.

Search Engine Marketing Platforms

Most search engines have an ad platform for search engine marketing. The most well-known (and effective) platform to use is Google AdWords. Bing Ads and Yahoo Search Ads are also both SEM platforms that you can use. It’s important to note that—while all SEM platforms utilize a pay-per-click (PPC) advertising model—not all PPC is SEM. Facebook Ads and other social media ad platforms, for example, are pay-per-click platforms that do not fall under the SEM category. Instead of showing your ads to people who are searching for similar content like search ads do, social media sites introduce your product to people who happen to be just browsing through their feeds. These are two very, very different types of online advertising.